SHOPLINE:订阅电商模式白皮书_59页_8mb (1).pdf

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SHOPLINE Subscription E-CommerceModel White book SHOPLINESub-journey 2007 Netflix 2010 Birchbox 2012-2020Chewy Blue Apron StitchFix Birchbox 2008 SaaS 2011 2020 COVID-192018 15%2018 120-150 17%2026 9042.8 40%McKinsey analysis/The Business Research Company/Fuel/JABIL2021 79%17%2023 380 Z 2019 2023 Statistia/JABIL/eMarketer 74%2023 380Sub-journey DollarShaveClub DollarShaveClub Subscription Box Stitch Fix BirchBox Bark Box SnackNation Costco Amazon Prime Amazon Prime 1400 600 Walmart Jabil.202168%80%2020 17%2021 27%79%2020 63%.2018 500035%3 60%3 42%28%3 80%2020 202122%31%|BarkBox Jabil.2021 B 200+Facebook 293+Twitter 30+Instagram 44+Birchbox.Birchbox Birchbox Birchbox Birchbox 10 13 1-Take the Quiz-Customize Your Box-Enjoy!Birchbox Birchbox Birchbox Birchbox Birchbox Birchbox Birchbox Soho Soldsie Instagram Birchbox Instagram Instagram Birchbox 2019 100 500 2021 FemTec Health Birchbox 4500 Birchbox Birchbox(MIP)2019 Birchbox(RIP)Birchbox 12 4 Birchbox Birchbox Birchbox Birchbox Birchbox Birchbox 10 15 13 Birchbox Birchbox Birchbox Birchbox Birchbox Stitch Fix 2011 2017 16 2018 10 2020 340 My Subscription Audition 2022 Stitch Fix Subscription Box OverallStitch Fix 2 Stitch FixStitch Fix Stitch Fix 5 Pinterest Stitch Fix Stitch Fix AI AI Stitch Fix AI Stitch Fix 3 1 5 25%Stitch Fix 1 1 101 01020304 02 03 04Facebook Instagram Pinterest Twitter TikTok YouTube Facebook Pinterest Pinterest Stitch Fix direct。20 Stitch Fix KOL KOC 53%30%50%01.55%0102 0302.03.Subscribe to e-commerceIndustry solutions 97%16%79%-Gartner 10 75%2023 SHOPLINE SHOPLINE GDPR SSL 800 CS 1 1 GMV 7*24/GoogleFacebookTikTokEDMSEO 1 1 SHOPLINE SHOPLINE SHOPLINE SHOPLIN SHOPLINE SHOPLINE SHOPLINE HTML 0 PPT SHOPLINE 1v1 SHOPLINE 5 3 Excel-2 3 1-GMV-4 4/-SHOPLINE/SPU SKU/SHOPLINE SHOPLINETikTok TikTok SHOPLINE TikTok for Business TikTok for Business SHOPLINE Pixel Pixel SHOPLINE-KOL-1 SmartPush EDM&SMS 50+20+5min SMSFlow SHOPLINE +VIP VIP +SEO Facebook Twitter TikTok Instagram RSS SHOPLINE SHOPLINE Payments SHOPLINE Payments FedEx DHL UPS Oneship SHOPLINE SHOPLINE 2013 SHOPLINE 10 35+4 SHOPLINE SHOPLINE 2000 Facebook PCI DSSTHANKS!
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