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2018 2 8.8 iResearch Inc 2020 4.35 45.3%SMS APP 60%60.3 11.3%3 1 2 3 44 8.8 iResearch Inc 8.8 iResearch Inc 2017 2.6 2016 7.3%2017 11.4%18310.8 20167.1 21966.2 23821.0 25974.0 8.1%8.0%7.4%6.3%7.3%2013 2014 2015 2016 20172013-2017%31.2%31.0%30.6%30.1%29.3%7.8%7.6%7.4%7.0%6.8%22.7%22.1%21.8%21.9%22.4%6.1%6.1%6.1%6.1%6.1%12.3%12.9%13.3%13.7%13.6%10.6%10.6%11.0%11.2%11.4%6.9%7.2%7.4%7.6%7.9%2.5%2.5%2.5%2.4%2.4%0%20%40%60%80%100%2013 2014 2015 2016 20172013-2017 5 8.8 iResearch Inc 2016 1.9 2017 41.3%2 5000 2018 2014 32.7%10.5%41.6%13.9%2017 2 5000 2017 41.3%2014 7.4 2016 1.9 2015 11.1%2018 6 8.8 iResearch Inc 2017 2014 33.9%41.3%7.4 2020 45.3%4.35 2018 6 30 89.55 72.8%27.2%VIVO 7 8 3 30 2014 2017 2020 33.9%41.3%45.3%02013 2014 2015 2016 2017 2018e 2019e 2020e2013-2020%4.35 2014 32 21 5.3 2014 7.9 34 2018 6 30 89.55 2014 2010-2014 FIFA 48.26 24.28 50.58%2014 1.15 2018 VIVO 7 7 8.8 iResearch Inc 2016 1.9 2013 20%2025 5 63%36%55%2013-2025 5 1.9 2013 2016 1.1 2025 2018 8 8.8 iResearch Inc 42.5%20.9%20.9%15.8%N=1275 2018 7 APP 70%2018 42.5%20.9%20.9%15.8%3.4%8.2%11.8%12.5%15.4%22.5%27.9%42.2%52.4%0/2018 9 8.8 iResearch Inc 1 2 2018 10 1 2 3 411 8.8 iResearch Inc 2018 64 2018 2018 FIFA World Cup 21 2018 6 14 7 1511 12 2006 32 64 4 2 2017 11 10 2018(Telstar)18 2014 11 17 2018 A B C D E F G H 2018 2018 12 8.8 iResearch Inc APP mUserTracker 2018 6 7.3 3.4%7.4%mUserTracker.2018.7 400 1 67898.2 67742.9 68432.9 69457.6 70534.5 72932.5-0.2%1.0%1.5%1.6%3.4%18.1 18.2 18.3 18.4 18.5 18.6mUserTracker-2018 1-6%13 8.8 iResearch Inc APP6 66.2%mUserTracker APP 2017 5 6 25.9%60.1%66.2%APP AI mUserTracker.2018.7 400 1 60.1%66.2%0%20%40%60%80%100%18.1 18.2 18.3 18.4 18.5 18.6mUserTracker-2018 APP%2018H1%14 8.8 iResearch Inc 8.8 iResearch Inc APP 60.3 11.3%mUserTracker 2018 5 6 APP 2017 35.9%39.9%2018 6.14-7.15 APP 6.25-7.1 60.3 6.11-6.17 11.3%APP mUserTracker.2018.7 400 1 mUserTracker.2018.7 400 135.9%39.9%-30%-10%10%30%50%mUserTracker-2018 APP APP%2018H1 APP%542071.5 568366.4 603095.4 549220.3 557633.4 4.9%6.1%-8.9%1.5%6.11-6.17 6.18-6.24 6.25-7.1 7.2-7.8 7.9-7.15mUserTracker-2018 6 11-7 15 APP%15 8.8 iResearch Inc 8.8 iResearch Inc APP 93.4%10-30 APP 93.4%39.8%APP 10-30 37.6%30 35%N=1275 2018 7 APP N=1275 2018 7 APP 53.1%5-1024.7%10-30 37.6%30-60 17.0%60 17.6%2018 APP APP 1.3%7 0.9%4.5%2-4 20.9%5-10 32.7%39.8%2018 APP APP 16 8.8 iResearch Inc APP 54.4%APP 8 00-10 00 12 00-14 00 20 00-22 00 38.8%35.1%54.4%APP N=1275 2018 7 APP 0-6 6-8 8-10 10-12 12-14 14-16 16-18 18-20 20-22 22-242018 APP APP 38.8%35.1%54.4%17 8.8 iResearch Inc APP 80%APP 89.9%88.2%80%N=1275 2018 7 APP 89.9%81.6%2018 APP 79.3%18 8.8 iResearch Inc 8.8 iResearch Inc 64.9%50.0%37.5%27.5%2.7%/2018 APP APP 50%/76.4%66.3%N=1275 2018 7 APP N=1275 2018 7 APP 2018 APP 19 8.8 iResearch Inc APP 1 22-24 7-8 2 3 6.7 0 6.14 0 6.21 0 6.28 0 7.5 0 7.12 0 2018 APP 20 8.8 iResearch Inc APP 40%AI APP 43.4%41.3%APP AI 27.8%23.1%N=1275 2018 7 APP 9.3%15.0%21.0%22.9%23.1%27.8%29.9%48.0%48.6%12.2%12.8%14.0%17.1%17.3%18.4%24.4%41.3%43.4%AI PK 2018 APP APP 21 8.8 iResearch Inc APP 44 APP TOP5 12 44 APP 2018 APP TOP5 1 X+2 3|4 5 10 2018 APP TOP5 1|2 3 4|GIF5|2018 APP 22 8.8 iResearch Inc APP 6 APP TOP4 5 6 2.5 APP C 2018 APP TOP5 1 2 C 3 VS 60 10 4 5 VS 2018 APP TOP5 1 2 3 C.4 20 5 2018 APP 23 8.8 iResearch Inc APP C 10 APP TOP5 C C 10 TOP5 2014 8 TOP5 TOP5C 2018 APP TOP5 TOP51 VS 2 VS 1/8 3 VS 1/4 4 VS 5 VS 3 4 24 8.8 iResearch Inc APP TOP5 APP TOP5 18 TOP5 TOP5 80%2018 TOP51.7 15 23:00-2.6 27 22:00-3.7 2 22:00-4.6 30 02:00-5.7 1 22:00-1 TOP51.6 14 23:00-2.7 6 22:00-3.6 16 18:00-4.7 14 22:00-5.7 7 22:00-2 TOP51.6 23 23:00-2.6 21 23:00-3.7 6 22:00-4.7 14 22:00-5.7 7 22:00-325 8.8 iResearch Inc APP AI 2 0 APP AI 6 16 2 1 92.1%6 27 2 0 3.2%AI TOP5 TOP5 2018 AI TOP51.7 15 23:00-2.7 6 22:00-3.7 12 02:00-4.7 8 02:00-5.7 11 02:00-1 TOP51.6 16 18:00 2-1 2.6 24 20:00 6-1 3.6 22 20:00 2-0 4.6 20 20:00 1-0 5.6 21 02:00 0-1 2 TOP51.6 27 22:00 2-02.6 26 02:00 2-2 3.6 17 23:00 0-1 4.6 16 21:00 1-1 5.6 26 02:00 1-1326 8.8 iResearch Inc 8.8 iResearch Inc 53.9%42.9%27.8%21.4%18.4%6.9%3.0%0.0%10.0%20.0%30.0%40.0%50.0%60.0%70.0%80.0%90.0%2018 68.8%25.7%24.2%19.5%16.3%7.9%3.6%0.0%10.0%20.0%30.0%40.0%50.0%60.0%70.0%80.0%90.0%2018 APP 68.8%53.9%42.9%68.8%N=1275 2018 7 APP N=1275 2018 7 APP27 1 2 3 428 8.8 iResearch Inc 2018 29 8.8 iResearch Inc 92%80%89%71%68%N=1275 2018 7 APP 80%28%71%20%68%17%92%50%89%43%2018 30 8.8 iResearch Inc AI PK 2018 31 8.8 iResearch Inc+AI AR AI A+B AI C AR AI 2018 32 8.8 iResearch Inc KOL 1 2 32 64 50 736 3 KOL Part 1 Part 2 2018/33 8.8 iResearch Inc 1 32 2 APP APP 3 APP 2018 32 e.g.APP e.g.1 VS 2 VS C 34 8.8 iResearch Inc 1 2 3 KOL|DAU|2018 35 8.8 iResearch Inc 8.8 iResearch Inc KOL KOL#KOL 2018#36 8.8 iResearch Inc 200 200#3.6 50 3.6 52 2018 4000+37 8.8 iResearch Inc 8.8 iResearch Inc 36.3%35.4%26.1%18.5%18.4%17.5%6.7%0.0%20.0%40.0%60.0%2018 48.5%36.9%29.0%21.6%11.6%9.2%8.0%7.9%0.0%20.0%40.0%60.0%/2018 36.3%35.4%/20%N=1275 2018 7 APP N=1275 2018 7 APP 38 8.8 iResearch Inc 20%/22.8%20%8.3%N=1275 2018 7 APP 38.7%30.1%22.8%19.6%18.0%8.3%0.0%10.0%20.0%30.0%40.0%50.0%60.0%/80.2%2018 39 8.8 iResearch Inc 8.8 iResearch Inc 28.2%22.2%19.8%24.2%24.5%27.1%27.7%31.4%31.9%19.9%18.5%21.2%0%20%40%60%80%100%2018/APP 71.3%31.4%31.9%/28.2%N=1275 2018 7 APP N=1275 2018 7 APP 2018 71.3%30%19.5%16.5%5.3%40 1 2 3 441 8.8 iResearch Inc 8.8 iResearch Inc 24 23.3%25-30 28.1%31-35 31.9%36-40 13.2%403.5%25-35 7 6 25-35 60%24 90 00 23.3%mUserTracker.2018.7 400 1 mUserTracker.2018.7 400 1 2018 2018 47.3%52.7%42 8.8 iResearch Inc 8.8 iResearch Inc 201819.0%13.5%11.6%9.9%7.3%7.1%6.8%4.8%3.6%2.7%2.4%2.0%1.8%0.8%0.6%6.0%/2018 5000 N=1275 2018 7 APP N=1275 2018 7 APP 2018 50.2%8.1%N=1275 2018 7 APP iResearch Inc 5000 62.8%19.1%43 8.8 iResearch Inc 8.8 iResearch Inc 87.7%12.3%0 0 0 1 1 1 74.4%25.6%0 0 0 1 1 1 70.2%57.1%N=1271 2018 7 APP N=1231 2018 7 APP 70.2%11.2%18.6%2018 57.1%15.2%27.7%2018 44 Keep Learning 400-026-2099 45
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