资源描述
201922019.11 iResearch I 2018 63.7%21.3%2017 2018 2018 15122.4 2017 29.0%2018 53.9%39.9%2018 846.7 2017 19.3%31.9%25.0%15.4%SMS3 1 2 3 4 542019.11 iResearch I 2018 15122.4 2017 29.0%3070.1 4257.8 6349.4 9011.9 11725.9 15122.4 17965.4 20462.6 38.7%49.1%41.9%30.1%29.0%18.8%13.9%2013 2014 2015 2016 2017 2018 2019e 2020e2013-2020%52019.11 iResearch I PC PC 2018 PC 1 1.3 6 1 7-9 1.1 PC iUserTracker 2018 1-12 12672.5 10730.0 10915.3 10191.6 10158.5 9869.6 10937.1 11065.6 11153.7 8941.4 9884.4 9722.1-15.3%1.7%-6.6%-0.3%-2.8%10.8%1.2%0.8%-19.8%10.5%-1.6%2018.1 2018.2 2018.3 2018.4 2018.5 2018.6 2018.7 2018.8 2018.9 2018.10 2018.11 2018.12iUserTracker-2018 1-12%62019.11 iResearch I 2018 1-2 8-9 10 PC mUserTracker 2018 1-12 32912.8 32240.4 28383.8 28199.9 26977.4 29494.6 29987.4 30784.9 31819.4 31331.0 30613.5 30426.1-2.0%-12.0%-0.6%-4.3%9.3%1.7%2.7%3.4%-1.5%-2.3%-0.6%2018.1 2018.2 2018.3 2018.4 2018.5 2018.6 2018.7 2018.8 2018.9 2018.10 2018.11 2018.12mUserTracker-2018 1-12 APP APP%72019.11 iResearch I 2018 2017 iUserTracker&mUserTracker 2018 1-12 27.8%25.0%27.8%26.5%27.4%25.1%26.7%26.4%26.0%22.2%24.4%24.2%72.2%75.0%72.2%73.5%72.6%74.9%73.3%73.6%74.0%77.8%75.6%75.8%2018.1 2018.2 2018.3 2018.4 2018.5 2018.6 2018.7 2018.8 2018.9 2018.10 2018.11 2018.12iUserTracker&mUserTracker-2018 1-12 PC/Mobile PC%8 1 2 3 4 592019.11 iResearch I WiFi 102019.11 iResearch I 2013-2018 10%2016 32.6 36.1 39.9 44.4 50.0 55.4 10.7%10.5%11.2%12.8%10.8%2013 2014 2015 2016 2017 20182013-2018%1.3 1.3 1.3 1.4 1.4 1.4-0.4%4.1%3.5%0.8%1.2%2013 2014 2015 2016 2017 20182013-2018%1.0 1.1 1.2 1.2 1.3 1.5 9.3%9.0%4.4%6.9%14.7%2013 2014 2015 2016 2017 20182013-2018%112019.11 iResearch I UGC 2018 122019.11 iResearch I B2B OTA B2C OTA B2C UGC/WiFi UGC 2018 132019.11 iResearch I 2018 846.7 2017 19.3%2020 1000 169.7 257.3 410.5 549.4 709.7 846.7 976.1 1083.4 51.6%59.6%33.8%29.2%19.3%15.3%11.0%2013 2014 2015 2016 2017 2018 2019e 2020e2013-2020%142019.11 iResearch I 2018 31.9%25.0%15.4%1.PC Mobile WiFi 2.2018 3.31.9%25.0%15.4%10.4%17.3%2018 152019.11 iResearch I/2018 46.2%53.8%2017 1.2.53.8%46.2%2018/162019.11 iResearch I 2019.11 iResearch I/2018 40.8%20.5%13.8%2018 28.8%24.4%16.7%1.2.1.2.40.8%20.5%13.8%9.9%15.0%2018 28.8%24.4%16.7%10.8%19.3%2018 172019.11 iResearch I/2018 53.9%23.1%23.0%1.3 3 2.3.53.9%23.1%23.0%2018/182019.11 iResearch I/2018 39.9%26.9%11.5%32.7%32.6%10.9%41.0%13.0%1.3 3 2.3.39.9%26.9%11.5%6.3%15.4%2018 32.7%32.6%10.9%5.0%18.8%2018 41.0%13.0%13.0%12.7%20.3%2018 19 1 2 3 4 5202019.11 iResearch I 2018 PC iUserTracker 2018 1-12 2018.1 2018.2 2018.3 2018.4 2018.5 2018.6 2018.7 2018.8 2018.9 2018.10 2018.11 2018.12iUserTracker-2018 1-12 212019.11 iResearch I 2018 iUserTracker 2018 1-12 2018.1 2018.2 2018.3 2018.4 2018.5 2018.6 2018.7 2018.8 2018.9 2018.10 2018.11 2018.12iUserTracker-2018 1-12 222019.11 iResearch I 2018 63.7%21.3%2017 2018 2018 TOP3 企 2018 1-12 9959 63.7%TOP4-10 企 2018 1-12 3325 21.3%2018 1-12 2339 15.0%23 1 2 3 4 5242019.11 iResearch I S2B2C2019 12 S2B2C S2B2C 2018 10 B2B B B C B C C APP+S B C S2B2C 1.S B C 2.S B B C 3.C B S S 252019.11 iResearch I 2019 3 2014 2015 2019 2018 2018 320 230 109 320 200 80+2018 230 2018 IP IP 2018 926 1 2 3 4 5272019.11 iResearch I+OTA 2019 282019.11 iResearch I PC 2019 292019.11 iResearch I Call Center PC Mobile WiFi 30 Keep Learning 400-026-2099 31
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