资源描述
CRM 2022.2 iResearch Inc.2 1 2 3 4 53 iResearch I CRM CRM 1 SaaS CRM SaaS 2 B2B PC C C 2B 2C 2B 3 CRM CRM 2021 SaaS CNNIC IBM 243362538737991130447.9%40.1%48.7%36.9%34.5%31.5%-200.0%-150.0%-100.0%-50.0%0.0%50.0%200700120017002018 2019 2020 2021e 2022e 2023e SaaS SaaS%75%40%20%71.0%74.6%76.5%79.8%78.3%35.4%38.4%46.2%55.9%59.2%2017.12 2018.12 2020.3 2020.12 2021.6%B2BB2C655085 CRM C NO.1B2B NO.2 SaaS SaaS 2018-2023 SaaS 2017-2021 B2B 4 iResearch I CRM CRM CRM CRM CRM CRM 5 iResearch I CRM CRM STP-CRM SaaS+PaaS+CRM B/C CRM CRM CRM CRM 6 iResearch I SaaS 2015 SaaS SaaS CRM SaaS CRM SaaS CRM CRM 2016 B D CRM CRM IT2012-2021 CRM 5%3%3%7%6%9%10%14%10%9%25%38%27%37%30%18%13%10%6%9%40%38%32%35%38%45%39%24%29%25%15%13%23%8%13%19%19%22%20%27%5%8%11%7%3%11%16%20%11%10%4%4%4%6%6%8%11%1%2%2%1%2%6%5%4%1%2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 A B C D E F 3%6%3%2%4.2 3.585.042.135.932.636.658.554.686.12012 2013 2014 2015 2016 2017 2018 2019 2020 2021 122851956949 483835402012 2013 2014 2015 2016 2017 2018 2019 2020 20217 iResearch I415753 31 Pre-A A B C D E IT 2021 CRM 41.4%27.6%20.7%10.3%2011-2014 2015-2018 2019-2021 2000-2010 75.9%24.1%CRM 1951 1 1 1 1/B AI CRM 2021 ERP OA CRM CRM CRM CRM AI 8 1 2 3 4 59 iResearch ICRM CRM CRM CRM PC Push EDM/SMS CRM 10 iResearch ICRM-CRM CRM-CRM/-11 iResearch I iResearch I330003900042000450004800020000400006000080000100000 1 2 3 4 5 CRM SaaS/PaaS CRM CRM/SaaS/PaaS CRM SaaS PaaS CRM IT SaaS PaaS CRM CRM 1.20 3000/CRM 20000 10 1000 10%SaaS/PaaS CRM 1000 2.IP SaaS PaaS SaaS/PaaS 12 iResearch ICRM B2B/B2C2B 2C B2B B2C CRM B2B CRM B2B CRM B2C CRM B2B B2C CRM B2CB2B ERP OA 13 iResearch ICRM/CRM CRM CRM CRM CRM CRM 14 iResearch I$8.71 41%CRM CRM CRM LinkedIn IBM Nucleus Research-42%CRM CRM 300%47%20%-40%15 1 2 3 4 516 iResearch I2021 150 2021 CRM 156 2020 16.5%2020 IT CRM CRM CRM 2023 10%CRM 2024 250 2017-2024 CRM 8310012113415619222725820.1%21.4%10.2%16.5%23.4%17.9%13.9%-200.0%-150.0%-100.0%-50.0%0.0%501001502002503002017 2018 2019 2020 2021 2022e 2023e 2024e CRM CRM%17 iResearch I 1.CRM CRM SCRM CRM SCRM 2.CRM logo CRM CRMCRM CRMSCRM18 iResearch I CRM SCRM 2021 CRM SaaS/PaaS CRM 50%CRM 60%2015 SCRM CRM 7.2%10%2021 CRM IT 75%25%CRM 60%40%2015-2021 SCRM CRM CRM 90%SCRM 10%5.3%6.1%6.0%6.4%6.6%6.9%7.2%2015 2016 2017 2018 2019 2020 2021SCRM CRM%/1 SCRM 70%30%19 iResearch I CRM 20 PC C2C Copy to China CRM CRM4.0 CRM 2014-1999-2004 2004-2007 2007-2014 CRM TurboCRM MyCRM CRM CRM CRM EC SaaS CRMCRM SaaS CRM CRM 1.0 CRM 2.0 CRM 3.0 CRM 4.0 PC SaaS CRM 20 iResearch I AI 5G IPv6 CRM CRM 2017.1 2017.2 2017.7 2030 2017.8 2017.11 IPv6 2018.1 2019.4+2019.5 2019.7 2019.8 2020.9 2021.7 5G 2021-2023 2023 5G 2021.11 5G IPv6 2017-2021 2021.8 21 iResearch I iResearch I-IT CRM CRM 2016-2020 IT17.621.124.928.731.75.26.16.47.17.52016 2017 2018 2019 2020 EQUINIX 47%COVID-19 2020-2021 12%COVID-19 41%42%2020-20221 IT 16%IT 42%22 iResearch I CRM 20 CRM CRM CRM 1980s CRM 1980s ConductorSoftware Rolodex 1990s SFA SFA Siebel Systems1995 CRM SFA 1990s CRM 1999 Siebel Systems CRM1999 SaaSCRM Salesforce 2004 CRM SugarCRM CRM 2007 CRM S SaaS Web CRM2000s CRM CRM 2010s CRM 2017 CRM Lighting AppExchange Lighting CRM CRM SaaS CRM CRM CRM CRM AI 23 iResearch I31.3%53.4%68.1%78.9%CRM CRM CRM CRM SaaS SaaS CRM B CRM CRM CRM SaaS SaaS CRM 53.4%CRM 24 iResearch I CRM 100 4 SMB Group Forrester 31 TCO CRM CRM TCO 15%CRM TCO 30%1 CRM 2 CRM CRM 2.6%5.2%12.3%23.7%85.1%22.7%48.5%IT25 iResearch I CRM CRM CRM UE CRM CRM CRM CRM CRM VS 26 1 2 3 4 527 iResearch I QQ-360 QQ SOP SOP 28 iResearch I CDP Customer Data Platform-MA Marketing Automation-SCRM Social CRM-CRM-CDP-MA-SCRM CDP ID-mapping 360 NLP/A/B BI MA SOP CRM SCRM 29 iResearch IOKKI CRM Smart AIOKKI CRM OKKI CRM Lite OKKI CRM Pro 2013 CRM OKKI CRM OKKI OEMODM 1.2+10+30 iResearch I OKKI CRM 9 OKKI GDP20%B2B 1V1 NPS 31 iResearch I CRM 360+2B 2C ToB ToC CDP CRM 22 3 32 iResearch I CRM CRM AI CRM AI IT CRM CRM SCRM-CRM SaaS SaaS SaaS 33 iResearch I SCRM SCRM SCRM 360 5G SEM KOL APP IP SCRM KPI WEBAPP API 34 iResearch I+SCRM SOP B C SCRM SCRM 35 1 2 3 4 536 iResearch I+CRM 5G CRM A-C 1-N A.B.C.1.2.3.6.4.5.1 2 CRM 7.5G 37 iResearch I CRM CRM CRM CRM CRM CRM CRM CRM CRM()CRM 38 iResearch I CRM 1+12 CDP ERPDMPOASFAMA CSMCRM/39 iResearch I CRM CRM CRM CEM PRM APP ROI PV CRM PRM CEM 40 iResearch I CRM CRM CRM CRM CRM 41 IPO 42 2002 3000 400-026-Contact Us 43
展开阅读全文