2018年中国植发行业研究报告.pdf

2018 85 2017 92 2016 2018 100 70% SMS 60% 47% 1 2 3 4 5 2018 28,614 90 00 2011 2017 20% 270 332 410 513 624 744 818 2016 2015 2014 2013 2012 2011 2017 2011-2017 2012-2018 16508 18311 20167 21966 23821 26108 28614 2017 2016 2015 2014 2013 2012 2018 CAGR=10% CAGR=20% N=1057 2018 5 15% 52% 20% 8% 5% 2018 2017 2016 2015 2014 2014-2018 2015-2017 “2015 2017 114%” 2015 2017 114% 2016 2017 2016 2017 1 2017 2 “ 90 ” 90 90 2016 vs.2017 40 vs.92 FUE 1822 200 200 FUT FUE FUT 2018 FUT 2018 1. 2. 3. 2018 O2O O2O app 2018 1997 1 2 “ ” 3-5 1997 2013-2018 2018 1 2 3 4 5 O2O O2O LED 2018 100% 70% 30% 60% 5% 5% LED/ / 20% 10% 2018 SEM 2018 + + 2018 “ ” App 2018 1 2 3 4 5 N=1057 2018 5 2018 N=1057 2018 5 2018 5 -2018 6 iClick TGI= / *100 TGI100 TGI 105 TGI TGI 1057 170 623 264 N=1057 2018 5 31% 17% 12% 12% 10% 6% 4% 4% 3% 2018 N=1057 2018 5 69% 68% 49% 41% 39% 21% 20% 7.7 7.0 4.4 6.1 5.3 4.6 5.2 % 2018 N=1057 2018 5 2018 2017 - 1957 50 “ ” & 2018