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Morning ConsultNational Tracking Poll #170806August 10-14, 2017Crosstabulation ResultsMethodology:This poll was conducted from August 10-14, 2017, among a national sample of 2201 Adults. The interviews wereconducted online and the data were weighted to approximate a target sample of Adults based on age, race/ethnicity,gender, educational attainment, and region. Results from the full survey have a margin of error of plus or minus 2percentage points.1TableIndex1 TableBRD1: Do you prefer to communicate with others using text, voice, or video? . . . . . . . . . . 52 TableBRD2_4: How recently have you used each the following applications to communicate with oth-ers? Text messages (SMS) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 83 TableBRD2_5: How recently have you used each the following applications to communicate with oth-ers? Facebook Messenger . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 114 TableBRD2_6: How recently have you used each the following applications to communicate with oth-ers? WhatsApp . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 145 TableBRD2_7: How recently have you used each the following applications to communicate with oth-ers? Twitter Direct Messages . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 176 TableBRD2_8: How recently have you used each the following applications to communicate with oth-ers? Instagram Direct Messages . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 207 TableBRD2_9: How recently have you used each the following applications to communicate with oth-ers? FaceTime . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 238 Table BRD2_10: How recently have you used each the following applications to communicate withothers? Google Hangouts . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 269 Table BRD2_11: How recently have you used each the following applications to communicate withothers? Skype . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2910 Table BRD2_12: How recently have you used each the following applications to communicate withothers? Kik . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3211 Table BRD2_13: How recently have you used each the following applications to communicate withothers? Snapchat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3512 Table BRD2_14: How recently have you used each the following applications to communicate withothers? WeChat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3813 Table BRD2_15: How recently have you used each the following applications to communicate withothers? Telegram . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4114 Table BRD2_16: How recently have you used each the following applications to communicate withothers? GroupMe . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4415 Table BRD2_17: How recently have you used each the following applications to communicate withothers? Slack . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 4716 TableBRD3: And, what is your most preferred application to communicate with others? . . . . . . . . 5017 Table BRD4: As you may have heard, YouTube recently announced a new feature allowing for in-appdirect messaging and video sharing. How likely are you to use this feature in the future? . . . . . . . . 5218 Table BRD5: Would your use of the YouTube direct messaging feature replace another messaging ap-plication, or would you use it in addition to all of the messaging application you currently use? . . . . . 552National Tracking Poll #170806, August, 201719 Table BRD6: Do you prefer to use messaging applications that are intended solely for messaging (i.e.SMS text messages), or built into applications with other features (i.e. Instagram)? . . . . . . . . . . . 5820 TableBRD7: Do you currently subscribe to a cable or satellite television service? . . . . . . . . . . . . 6121 Table BRD8_4NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - Netnullix . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 6422 Table BRD8_5NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - Hulu with Live TV . . . . . . . . . . . . . . . . . . . . . . . . 6723 Table BRD8_6NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - Hulu without Live TV . . . . . . . . . . . . . . . . . . . . . . 7024 Table BRD8_7NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - FXNow . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7325 Table BRD8_8NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - Amazon Prime Video . . . . . . . . . . . . . . . . . . . . . . . 7626 Table BRD8_9NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - HBO Now . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7927 TableBRD8_10NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - HBO Go . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8228 TableBRD8_11NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - CBS All Access . . . . . . . . . . . . . . . . . . . . . . . . . . 8529 TableBRD8_12NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - PlayStation Vue . . . . . . . . . . . . . . . . . . . . . . . . . . 8830 TableBRD8_13NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - Showtime . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9131 TableBRD8_14NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - Sling TV . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9432 TableBRD8_15NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - Starz . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9733 TableBRD8_16NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - YouTube TV . . . . . . . . . . . . . . . . . . . . . . . . . . . 10034 TableBRD8_17NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - MLB.tv . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10335 TableBRD8_18NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - NFL Game Pass . . . . . . . . . . . . . . . . . . . . . . . . . . 10636 TableBRD8_19NET: Which of the following streaming services do you currently subscribe to, or haveaccess to? Please select all that apply. - None of the above . . . . . . . . . . . . . . . . . . . . . . . . . 10937 TableBRD9: How many streaming services are you currently a paid subscriber to? . . . . . . . . . . . 1123Morning Consult38 TableBRD10: And, how much do you spend each month on streaming services? Please do not includethe cost of any cable or satellite television service subscription. . . . . . . . . . . . . . . . . . . . . . . 11639 TableBRD11: As you may have heard, Disney recently announced that in the future, they will removetheirshowsandmoviesfromNetnullixandinsteadhousethemontheirownstreamingservice, whichwillbe available for a fee. How likely are you to subscribe to Disneys new streaming service? . . . . . . . . 12040 Table BRD12: And, would your subscription to Disneys streaming service replace another streamingservice, or would you use it in addition to all the streaming services you currently use? . . . . . . . . . 12341 TableBRD13_4: How much do you agree or disagree with each of the following statements? There aretoo many streaming services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12642 Table BRD13_5: How much do you agree or disagree with each of the following statements? I pay toomuch for all of my streaming services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 12943 TableBRD13_6: How much do you agree or disagree with each of the following statements? I wish allof the shows I wanted to watch were on one streaming service . . . . . . . . . . . . . . . . . . . . . . 13244 TableBRD13_7: Howmuchdoyouagreeordisagreewitheachofthefollowingstatements? Streamingproviders produce quality movies and shows . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13545 TableBRD13_8: Howmuchdoyouagreeordisagreewitheachofthefollowingstatements? Isubscribeto too many streaming services . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13846 TableBRD13_9: Howmuchdoyouagreeordisagreewitheachofthefollowingstatements? Streamingservices make it easy to watch the shows and movies I want . . . . . . . . . . . . . . . . . . . . . . . 14147 Table BRD13_10: How much do you agree or disagree with each of the following statements? I amwilling to subscribe to a streaming service in order to watch a particular show . . . . . . . . . . . . . . 14448 SummaryStatisticsofSurveyRespondentDemographics . . . . . . . . . . . . . . . . . . . . . . 1474N a t i o n a l T r a c k i n g P o l l #170806, A u g u s t , 20175T a b l e BRD1C r oss ta b u l a t i o n R es u l ts b y R es p o nd e n t D e mo g r a p hi csT a b l e B RD1: D o y o u p r ef er t o c o m m u n i c a t e w i t h o t h er s u s i n g t ext , v o i c e, o r v i d e o?D e mo g r a p hi c T e xt V o i c e V i d e oD o n t K no w / N oO p ini o n T o ta l NA d u l ts 50 % ( 1107 ) 37 % ( 812 ) 4 % ( 95 ) 8 % ( 187 ) 2201G en der : M a le 38 % ( 398 ) 45 % ( 481 ) 6 % ( 68 ) 11 % ( 112 ) 1059G en der : F em a le 62 % ( 709 ) 29 % ( 330 ) 2 % ( 27 ) 7 % ( 75 ) 1142A g e: 18-29 61 % ( 301 ) 20 % ( 101 ) 7 % ( 35 ) 12 % ( 59 ) 495A g e: 30-44 62 % ( 335 ) 27 % ( 145 ) 5 % ( 27 ) 6 % ( 34 ) 541A g e: 45-54 54 % ( 238 ) 34 % ( 150 ) 3 % ( 12 ) 9 % ( 38 ) 438A g e: 55-64 40 % ( 131 ) 52 % ( 171 ) 3 % ( 9 ) 6 % ( 19 ) 330A g e: 65+ 26 % ( 103 ) 62 % ( 246 ) 3 % ( 12 ) 9 % ( 37 ) 398P ID: D em (n o le a n) 50 % ( 356 ) 37 % ( 262 ) 4 % ( 30 ) 8 % ( 57 ) 705P ID: I n d (n o le a n) 53 % ( 421 ) 32 % ( 260 ) 4 % ( 31 ) 11 % ( 88 ) 800P ID: R ep (n o le a n) 47 % ( 330 ) 42 % ( 290 ) 5 % ( 34 ) 6 % ( 43 ) 697P ID/G en der : D em M en 38 % ( 118 ) 46 % ( 142 ) 7 % ( 23 ) 9 % ( 28 ) 311P ID/G en der : D em W o m en 60 % ( 238 ) 31 % ( 120 ) 2 % ( 7 ) 7 % ( 28 ) 393P ID/G en der : I n d M en 39 % ( 148 ) 41 % ( 155 ) 6 % ( 21 ) 14 % ( 51 ) 374P ID/G en der : I n d W o m en 64 % ( 273 ) 25 % ( 105 ) 2 % ( 10 ) 9 % ( 37 ) 425P ID/G en der : R ep M en 35 % ( 132 ) 49 % ( 185 ) 7 % ( 24 ) 9 % ( 33 ) 374P ID/G en der : R ep W o m en 61 % ( 198 ) 33 % ( 105 ) 3 % ( 10 ) 3 % ( 10 ) 323T e a P a r t y : S u p p o r t er 53 % ( 301 ) 36 % ( 208 ) 6 % ( 35 ) 5 % ( 29 ) 572T e a P a r t y : N o t S u p p o r t er 50 % ( 804 ) 37 % ( 597 ) 4 % ( 60 ) 10 % ( 157 ) 1619I de o: L i b era l (1-3) 51 % ( 366 ) 35 % ( 254 ) 6 % ( 44 ) 8 % ( 58 ) 722I de o: M o dera t e (4) 52 % ( 236 ) 39 % ( 177 ) 2 % ( 10 ) 7 % ( 30 ) 454I de o: C o n s er va t i v e (5-7) 49 % ( 354 ) 42 % ( 301 ) 4 % ( 29 ) 5 % ( 39 ) 723E d uc: C o l leg e 49 % ( 772 ) 36 % ( 564 ) 5 % ( 75 ) 10 % ( 155 ) 1567E d uc: B ac h e lo r s deg r e e 55 % ( 229 ) 38 % ( 160 ) 2 % ( 9 ) 4 % ( 17 ) 416E d uc: P os t-g rad 49 % ( 106 ) 40 % ( 87 ) 5 % ( 10 ) 7 % ( 14 ) 219I n co m e: U n der 50k 50 % ( 653 ) 36 % ( 471 ) 5 % ( 67 ) 10 % ( 126 ) 1316I n co m e: 50k-100k 51 % ( 328 ) 38 % ( 248 ) 4 % ( 23 ) 7 % ( 46 ) 644I n co m e: 100k+ 53 % ( 127 ) 38 % ( 93 ) 2 % ( 6 ) 6 % ( 16 ) 241C o n t in ue d o n n ext p a g e6M o r n i n g C o ns u l tT a b l e BRD1T a b l e B RD1: D o y o u p r ef er t o c o m m u n i c a t e w i t h o t h er s u s i n g t ext , v o i c e, o r v i d e o?D e mo g r a p hi c T e xt V o i c e V i d e oD o n t K no w / N oO p ini o n T o ta l NA d u l ts 50 % ( 1107 ) 37 % ( 812 ) 4 % ( 95 ) 8 % ( 187 ) 2201E t hnici t y : W hi t e 52 % ( 904 ) 38 % ( 665 ) 3 % ( 53 ) 7 % ( 128 ) 1750E t hnici t y : H i s p a nic 45 % ( 149 ) 33 % ( 108 ) 10 % ( 33 ) 12 % ( 39 ) 329E t hnici t y : A f r . A m. 41 % ( 109 ) 36 % ( 97 ) 11 % ( 28 ) 13 % ( 34 ) 269E t hnici t y : O t h er 52 % ( 94 ) 27 % ( 49 ) 8 % ( 14 ) 13 % ( 24 ) 182R e lig: P r o t es t a n t 47 % ( 231 ) 42 % ( 208 ) 5 % ( 26 ) 6 % ( 31 ) 495R e lig: R o m a n C a t h o lic 47 % ( 218 ) 42 % ( 198 ) 5 % ( 25 ) 6 % ( 28 ) 468R e lig: A t h./A g n./N o n e 52 % ( 354 ) 30 % ( 206 ) 3 % ( 22 ) 14 % ( 94 ) 675R e lig: S o m et hin g E l s e 52 % ( 162 ) 36 % ( 113 ) 4 % ( 14 ) 8 % ( 24 ) 313R e lig: E va n g e lic a l 53 % ( 312 ) 36 % ( 215 ) 6 % ( 33 ) 5 % ( 30 ) 590R e lig: N o n-E va n g . C a t h o lics 45 % ( 279 ) 44 % ( 276 ) 4 % ( 27 ) 6 % ( 38 ) 620R e lig: A l l C hr i s t i a n 49 % ( 592 ) 41 % ( 491 ) 5 % ( 60 ) 6 % ( 68 ) 1210R e lig: A l l N o n-C hr i s t i a n 52 % ( 515 ) 32 % ( 319 ) 4 % ( 35 ) 12 % ( 118 ) 988C o mm uni t y : U rb a n 49 % ( 253 ) 34 % ( 175 ) 6 % ( 32 ) 12 % ( 60 ) 521C o mm uni t y : S u b urb a n 49 % ( 513 ) 40 % ( 414 ) 4 % ( 42 ) 7 % ( 77 ) 1046C o mm uni t y : R ura l 54 % ( 340 ) 35 % ( 223 ) 3 % ( 22 ) 8 % ( 50 ) 635Em p lo y : P r i va t e S e c t o r 59 % ( 405 ) 33 % ( 229 ) 3 % ( 23 ) 5 % ( 35 ) 692Em p lo y : G o v er nm en t 57 % ( 100 ) 31 % ( 55 ) 5 % ( 9 ) 7 % ( 12 ) 176Em p lo y : S e lf-Em p lo y e d 43 % ( 78 ) 42 % ( 74 ) 8 % ( 15 ) 7 % ( 13 ) 179Em p lo y : H o m em a k er 69 % ( 132 ) 20 % ( 39 ) 5 % ( 9 ) 6 % ( 12 ) 192Em p lo y : S t uden t 61 % ( 60 ) 29 % ( 29 ) 4 % ( 4 ) 6 % ( 6 ) 99Em p lo y : R et ir e d 29 % ( 143 ) 57 % ( 285 ) 3 % ( 16 ) 11 % ( 52 ) 496Em p lo y : U n em p lo y e d 55 % ( 104 ) 29 % ( 54 ) 5 % ( 10 ) 10 % ( 20 ) 188Em p lo y : O t h er 47 % ( 85 ) 26 % ( 46 ) 6 % ( 10 ) 21 % ( 38 ) 178M i li t a r y HH: Y es 40 % ( 175 ) 43 % ( 188 ) 8 % ( 34 ) 9 % ( 41 ) 437M i li t a r y HH: N o 53 % ( 932 ) 35 % ( 624 ) 3 % ( 61 ) 8 % ( 146 ) 1764RD/W T : R ig h t Dir e c t io n 45 % ( 386 ) 40 % ( 341
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