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2018.11.52018 11 | tanyingjingdata zhiniezhinie cuipengjingdata cuipeng09621 nixianhaojingdata sainterror chenhongyijingdata elevenwind chaihuifangjingdata Jane_Chaihf + + 1. 2. 3. 4. 5. 6. 2018 11 | 2018 11 | 1 2 + + + + IOT IoT IoT 3 4 2018 11 | 8080 2015-2017 537.15 487.64 805.64 80.5% 71.3% 70.4% 4000 2018 10 Mix 3 Mix 1 IoT 2018 1 1600 IoT 100% 2017 234 IoT 2018 11 | MUI MAU ARPU 2017 99 2017 2017 84 BAT 2017 44.5 2017 IoT IOT 47% 38% 9% IoT IOT 2018 11 | + + IOT BAT 25% 943 40 528 IoT 200 PE 1320 237 3028 3028 2688 2020 3000 100 2015A 2016A 2017A 2018E 2019E 2020E 656 677 1139 1792 2492 3239 7 10 45 67 93 121 68 45 32 252018 11 | 1. 1.1 1.2 1.3 1.4 2. 2.1 2.2 2.3 3. IOT 3.1 IOT 3.2 3.3 3.4 3.5 3.6 IOT 3.7 IOT 3.8 4. 4.1 4.2 4.3 5. 5.1 5.2 5.3 5.4 5.5 5.6 5.7 6. + + 6.1 6.2 6.3 6.4 IOT 6.5 7. 2018 11 | 1. 1.1 1.2 1.3 1.4 2018 11 | | A 轮 B 轮 C 轮 D 轮 E 轮 IPO 2011/07 2011/12 2012/06 2013/09 2014/12 2018/07 1.1 Mobile IoT 2010-2013 MIUI MIUI 2011 8 1 50 2010 4 2010 8 MIUI 2011 7 2011 8 1 2012 4 2012 8 2 2013 1 MIUI 1000 2013 7 2013- IoT 2013 IoT 2013 + 2013 9 3 2015 2 MIUI 2 2016 10 Mix 2014 2013 2014.5 2014.7 4 2014 27 2015 2015 28 2016 3 2016 2016 22 2017 2 S1 2018 7 IPO 2017 12 IoT 2.5 10 40 450 543 1002018 11 | | IOT & 1.2 MIX IoT AI MIUI APP APP 2018 11 | | MIUI IoT SKU IoT APP 1.3 MIUI 2018 11 | | 8080 1 8080 80% 80% 2 3 4
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