2018年Q4移动市场报告(英文版).pdf

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ericsson/ mobility-reportQ4 2018 Update Ericsson Mobility Report This document is a scheduled update to the quarterly subscription and traffic data section in the Ericsson Mobility Report, released in November 2018 To view or download a copy of the original report, please visit: ericsson/mobility-report2 Ericsson Mobility Report | Q4 Update | February 2019 Mobile subscriptions Q4 2018 Global mobile penetration was 104 percent. Other interesting developments include the following: Mobile subscriptions grew around 2 percent year-on-year. China had the most net additions during the quarter (+20 million), followed by Indonesia (+7 million) and the United States (+3 million). In India, the number of subscriptions declined by 16 million, likely the result of the removal of inactive subscriptions. The number of mobile broadband subscriptions grew by around 220 million in Q4 to reach around 5.9 billion. This reflects a year-on-year increase of around 15 percent. L TE subscriptions increased by approximately 240 million to reach a total of around 3.6 billion, while WCDMA/HSPA subscriptions grew by around 20 million. Most 3G/4G subscriptions can use GSM/EDGE as a fallback. GSM/EDGE-only subscriptions declined by 170 million during the quarter, and other technologies 1declined by around 45 million. Around 375 million smartphones were sold in Q4. Subscriptions associated with smartphones now account for 65 percent of all mobile phone subscriptions. In Q4 2018, the total number of mobile subscriptions was around 7.9 billion, with a net addition of 43 million subscriptions during the quarter. 1Mainly CDMA2000 EVDO, TD-SCDMA and Mobile WiMAX Mobile subscriptions Q4 2018 (million) 5.9bn There are now 5.9 billion mobile broadband subscriptions globally. North America 380 Middle East 410 Western Europe 520 Central and Eastern Europe 580 Africa 1,050 APAC (excluding China and India) 1,550 India 1,155 Latin America 675 China 1,565Top 3 countries by net additions Q4 2018 1 China +20 million 2 Indonesia +7 million 3 United States +3 million *excluding China and India Subscription penetration Q4 2018 (percent of population) 3 North America 3 Middle East 2 Western Europe 2 Central and Eastern Europe 12 Africa 17 APAC (excluding China and India) 20 China -16 India 0 Latin America 124% Western Europe 112% China 142% Central and Eastern Europe 115% APAC* 82% Africa 103% Latin America 104% North America 111% Middle East 85% India 104% Global subscription penetration reached 104 percent in Q4 2018. The number of unique mobile subscribers is around 5.6 billion. The difference between the number of subscriptions and the number of subscribers is due to inactive subscriptions, multiple device ownership and/or optimization of subscriptions for different types of calls. 3 Ericsson Mobility Report | Q4 Update | February 2019 New mobile subscriptions Q4 2018 (million)Mobile traffic Q4 2018 Mobile data traffic grew close to 88 percent between Q4 2017 and Q4 2018. Monthly mobile data traffic grew close to 88 percent between Q4 2017 and Q4 2018. This is the highest growth rate seen since Q2 2013, when traffic grew by 89 percent. When comparing the growth in actual traffic volume, the additional traffic in 2018 is 15 times larger than the additional traffic in 2013. Traffic growth is driven by both the rising number of smartphone subscriptions and an increasing average data volume per subscription, fueled primarily by more viewing of video content. Just like in Q3 2018, it is mainly the increased traffic per smartphone in China that has pushed up the global traffic growth rate significantly. As the traffic per smartphone reaches higher levels, the growth rate is likely to moderate. The content of this document is subject to revision without notice due to continued progress in methodology, design and manufacturing. Ericsson shall have no liability for any error or damage of any kind resulting from the use of this document Ericsson SE-164 80 Stockholm, Sweden Telephone +46 10 719 0000 ericsson EAB-19:001022 Uen, Revision A Ericsson 2019 Source: Ericsson traffic measurements (Q4 2018) The graph below shows total global monthly data and voice traffic from Q2 2013 to Q4 2018, along with the year-on-year percentage change for mobile data. There are large differences in traffic levels between markets, regions and operators. Total (uplink + downlink) traffic (exabytes per month) Year-on-year growth (percent) Year-on-year growth Voice Data 2 20 4 40 8 80 10 100 6 60 18 20 22 24 26 16 14 120 12 Q2 Q3 Q4 Q2 2013 Q3 Q4 Q1 2014 Q2 Q3 Q4 Q1 2015 Q2 Q3 Q4 Q1 2016 Q2 Q3 Q4 Q4 Q1 2018 Q1 2017 Q2 Q3 0 0 4 Ericsson Mobility Report | Q4 Update | February 2019
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